New Mainstream Media specializes in operating print publications, web platforms & WeChat channels in the growing Asian American markets. Metro Chinese Weekly and Metro Viet News are our main print publications, Chinatown Philly focuses on Chinatown Events, PhillyGuide and Chinese Business2.0 are our main WeChat channels. By building high quality media products, we provide to our readers objective, inspiring, useful and entertaining editorials that are customized for the multicultural communities. Metro Chinese Weekly, a newspaper that we started in 2007, now prints over 100 pages each week and become one of the largest Chinese media in the Northeast America region.
We take it as our responsibility to fill the media gap to bring the area’s Asian residents information that is not readily available in the mainstream, and produce original local content that is not provided in popular national Asian websites. By constantly renovating and investing on the content and distribution, we have established a large readership in the Asian communities that include business owners, professionals as well as students and residents. The expanding readership also allows us to build a cost effective advertising platform. With this platform, local Asian business owners can primarily target Asian customers. Also, mainstream companies can effectively reach the fast growing but hard to reach Asian American markets. We have serviced over 1,200 businesses and brand names in our media channels in the past 14 years.